2016 - 2021
art direction, photoshoot styling, design & layout
concept · art direction · cover art · booklet design
Alexandræ is a musical project by Elena Tarrats & Marc Vilajuana. "Back to the roots from a progressive attitude" is their motto. My job was to convey this concept through the visuals. We decided not to produce the album in a conventional CD format because almost no one has CD players anymore and it's unnecessary plastic being thrown out into the world. So when buying the 'album', one actually gets an unfoldable booklet with in-depth insight into the music, the lyrics, the themes and perspectives of the album, explored through photographs, interviews to interesting people, and written testimonials from very special guests. And it is hand bound by the artists themselves.
alternative album design and packaging
Multigenre musician Bru Ferri releases his first solo album. In search of a way of selling albums without the old fashioned CD that no one makes use of anymore, we laid the contents in a newspaper format that includes photoshoot, lyrics and the artist’s most intimate texts, and also a download link. The intimate texts are printed on yellow ink, like secret messages written with lemon ink, so his deep thoughts and worries can be read, but only with a bit of effort from the reader.
album strategy, art direction and design for Carolina Alabau's debut album